We have a long global experience in carrying out tenders for selection of media agency, advertising agency, PR agency or TV production houses.
Media agency pitch is an extremely demanding process, as it requires a lot of careful preparation and execution of detailed elements for comparison. Guarantees and commitments must endure changing circumstances as the year passes, so templates must be flexible for any scenario. They cannot restric agencies from recommending new media or new formats but must have control on those at the same time. Complete agency pitch covers not only guarantees for cost & quality, but also precise media contract with certain financial liability and PRF system.
Agency tenders should always be followed by planned monitoring of commitments delivery through the process of value tracking tracking and contract settlement.
Global or regional media pitches today must be based on a solid pitch&track&audit platform like our Netscore, that allows for offers validation and comparison for multiple markets and multiple media (offline and online).
In case of TVC production we run pitches for production house selection and also conduct professional negotiations of production costs aimed at client budget optimisation. We can be present at the shootings to verify if reality matches signed contracts and costs. We conduct also post-production audits.
For advertisers who want to build their knowledge on production topics, we deliver trainings and seminars.
We are not lawyers. But we have close to 20 years experience in creating media agency contracts worldwide. GMSA, MSA, LSAs, LIAs, you name it! Our developed template guarantees agency’s liability for costs and quality and stability of the client team. We aim at motivating agency good work through various PRF systems and take care of advertisers security of data (especially online advertising data).Our contracting work is always screened by client-side lawyer before such agreemnt becomes a binding document.